Why People Conform (from Simon Black):
“Two Dutch scientists had conducted an experiment in which they exposed test subjects to a wide range of scenarios to evoke some of the most primal human emotions– joy, anger, etc.
Subjects were hooked up to an electro-encephalogram (EEG) in order to quantitatively measure their brains’ cognitive response to powerful emotions.
And the results were pretty conclusive: the most powerful emotional experience, as measured by the sheer volume of human brain activity and neurological reaction, was humiliation. “
To change the world, you have to get over humiliation and believe in yourself.