Someone recently asked me for a recommendation–either a book or course on strategy.
A lot of my favorite reading comes from reading about topics that interest me, people I admire, and experiments in business. I think most books and courses aren’t a good use of time since you probably only remember 5% of what you read. For instance, I found myself skimming the childhood portion of Steve Jobs’ biography by Isaacson to get the parts that discussed business.
I like studying anyone who achieved significant success. Elon Musk is probably the best living example of someone who has done it repeatedly. The following is another list of people who have built more than one company valued at over one billion dollars:
- Steve Jobs (Apple and Pixar)
- Elon Musk (Paypal, Space X, Tesla)
- Ken Xie (Fortinet and Juniper)
- Jack Dorsey (Twitter and Squareup)
- Richard Branson (several Virgin brands)